Lique’s

As part of a visual communications class at James Madison University, we were given the opportunity to work with a student client in the Student Entrepreneurial major, who was creating a start-up business for an inclusive, all-natural skincare line called “Lique’s". My partner and I met with the client over the span of a few weeks, and addressed his vision and mission for his business to come up with our design concepts, and create a logo. We then took those ideas and put together a brand guide that embodied the values and mission of the company.